Cookie Policy
Cookies are portions of code installed in the browser that assist the Owner in providing the service according to the purposes described. Furthermore, some of the purposes of installing cookies require the consent of the User.
When the installation of Cookies takes place on the basis of consent, this consent can be freely revoked at any time by following the instructions contained in this document.
This Website/Application uses cookies called “tecnici” or other similar Tracking tools to carry out activities necessary to ensure the functioning or provision of the Service.
Improve your experience
This Application uses Tracking Tools to provide a personalized User experience, allowing for better management of personal settings and interaction with external networks and platforms.
Interaction with social networks and external platforms
This type of service allows interaction with social networks or other external platforms directly from the pages of this Website / Application.
The interactions and information acquired from this Website/Application are in any case subject to the User’s privacy settings relating to each social network.
This type of service may still collect traffic data for the pages where the service is installed, even when Users do not use it.
Heat mapping and session recording
Heat mapping services are used to identify which areas of a page are subject to the passage of the cursor or mouse clicks in order to detect which of them attract the most interest. These services allow you to monitor and analyze traffic data and are used to keep track of User behavior.
Some of these services may log sessions and make them available for later viewing.
Hotjar Heat Maps & Recordings (Hotjar Ltd.)
Hotjar is a heat mapping and session recording service provided by Hotjar Ltd.
Hotjar respects generic “Do Not Track” headers. This means that the browser can tell the script not to collect any User data. This is a setting that is available in all major browsers. More information on the Hotjar opt-out is available here.
Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing: Malta – Privacy Policy – Opt Out.
Anonymized statistics services
The services in this section allow the Owner to process and manage statistics anonymously thanks to the use of first-party Tracking Tools.
Google Analytics with anonymized IP (Google Inc.)
Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Application, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.
This Google Analytics integration makes your IP address anonymous. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google’s servers and shortened within the United States.
Personal Data processed: Cookies and Usage Data.
Place of processing: USA – Privacy Policy – Opt Out.
Statistics
The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.
Google Analytics (Google Inc.)
Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Application, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.
Personal Data processed: Cookies and Usage Data.
Place of processing: USA – Privacy Policy – Opt Out.
Hotjar Form Analysis & Conversion Funnels (Hotjar Ltd.)
Hotjar is an analytics service provided by Hotjar Ltd.
Hotjar respects generic “Do Not Track” headers. This means that the browser can tell the script not to collect any User data. This is a setting that is available in all major browsers. More information on the Hotjar opt-out is available here.
Personal Data processed: Cookies and Usage Data.
Processing place: Malta – Privacy Policy – Opt Out.
How to manage preferences and give or withdraw consent
There are various ways to manage preferences related to Tracking Tools and to give or withdraw consent, where necessary:
Users can manage preferences related to Tracking Tools directly through the settings of their devices – for example, they can prevent the use or storage of Tracking Tools. In addition, whenever the use of Tracking Tools depends on consent, the User can give or withdraw this consent by setting their preferences in the cookie policy or by updating these preferences via the tracking settings widget.
Thanks to specific browser or device functions, it is also possible to remove previously saved Tracking Tools. Other Tracking Tools present in the browser’s local memory can be removed by deleting the browsing history.
With third-party Tracking Tools, Users can manage preferences and withdraw consent by visiting the relevant opt out link (if available), using the tools described in the third party’s privacy policy or by contacting it directly.
Users are informed of the possibility of using the information available on YourOnlineChoices (EU), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services. With these services it is possible to manage the tracking preferences of most advertising tools. The Owner, therefore, advises Users to use these resources in addition to the information provided in this document.
The Digital Advertising Alliance also provides an application called AppChoices that helps Users control behavioral advertising on mobile applications.
Data controller
Materika snc Via Rodio 23, 72027 Ostuni (Brindisi) P.Iva 02320490747
email: materika.plan@gmail.com
Since the installation of third-party Cookies and other tracking systems through the services used within this Website/Application cannot be technically controlled by the Owner, any specific references to Cookies and tracking systems installed by third parties parts is to be considered indicative. To obtain complete information, the User is invited to consult the privacy policy of any third party services listed in this document.
Given the objective complexity of identifying the technologies based on Cookies, the User is invited to contact the Owner to receive any further information on the use of the Cookies themselves through this Website/Application.